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Posts Tagged ‘in the loop’

Black Friday is upon us, and here at Le Top we love to support our stores during the holiday shopping spirit! Check out a few of our favorite holiday styles for boys and girls – they are picture perfect for your holiday greetings portrait too! Make this season magic and shop Le Top holiday styles. Visit our Store Locator to find a store near you to find our festive collections!

Can’t find a store near you? Is it too chilly to leave the house today? Shop our Le Top online boutique: www.letop-usa.com to find your latest holiday fashions. Sign up and get in the loop to find the latest Le Top holiday steals and dealsCLICK HERE TO SIGN UP

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We interviewed our first ever online premier retailer this week for our “Online Store Spotlight” – CrabApple.Kids.com.  Husband and wife team, James and Anna Incledon, Jr., tell us about their favorite Halloween costumes as kids, common questions from internet mommy and daddy shoppers and leather biker jackets for kids!  Read more to discover about CrabAppleKids.com.

GET “IN THE LOOP” AND BECOME A FAN OF THE LE TOP FACEBOOK PAGE
CLICK HERE


1.      What is one special or fun fact about your e-store that a typical customer wouldn’t know?
James:  Our children are the primary models for our website.

2.      How did you get into the online retail business? What inspired you? What sets you apart as a successful online children’s shop?
Anna:  We love shopping and our two daughters are always dressed to perfection!  People constantly compliment them on their attire.  Then, in preparing for the birth our son, we found it was difficult to find clothes that we liked for him.  It was at this point that we decided to enter the retail business–we could dress our children in the best of the best while making a business out of what we already love to do. 

What sets us apart from others?  We pride ourselves on providing excellent customer service.  Most companies today claim to offer great customer service, but we don’t feel the bulk of them truly understand what that means. For example, it is often difficult to find a customer service number or email address for an online business to even begin the process.  Or when you do finally email them, they don’t reply back.  If a customer has a question, concern or just doesn’t like placing an online order, we are here.  If we can’t help them immediately, we will get back to them in a timely manner.

Aside from great customer service, from a product point-of-view, we offer wonderful matching family and twin outfits and boy’s clothing.  The family and twin outfits are ideal if you have twins or multiple children of differing ages and want to dress them in outfits that have a similar look and feel, while not being completely identical. This way both mom and the children are happy!  We also specialize in designer boy’s clothing because we understand how hard it is to find boy’s clothes that aren’t limited to t-shirts (but we do have some of those too!).

We also pride ourselves on having a great collection brand-name Christening clothes. 

3.      Where did the name Crab Apple Kids come from?
James:  After dreaming up 397 names (yes, we actually have a list of every one we didn’t use), some of which just didn’t test well, and some of which were already taken, finding a unique name was a lot more challenging and time-consuming than we expected.  We actually placed some of our first orders under the “no name” company! 

Our ultimate inspiration came when we were doing some remodeling and looking through paint color names.  A small change to the name and Crab Apple Kids was born.

James and Anna's son, Parker (wearing Le Top Spring 2010 Hip Hop Grasshopper), inspired them to open Crab Apple Kids

4.      Back to school is here – what have been the most popular baby and child fall “must-have” items?
James:  Our most popular item has been the Harley-Davidson Biker Jacket.  But the new must-have is truly our Weboo Shoes.  We haven’t seen anything else like them in the market place.  They are the very definition of cool, hip and fun!  We also carry some unique birthday and baby shower gifts such as cereal bowls shaped like tires and eating utensils shaped like tools, tractors and airplanes.  Our WubbaNub and Billy-Bob pacifiers have also been a big hit.  And of course, we love our Le Top—Lots O’ Fish was a hot style for us.

5.      Do you do anything special for Halloween at your e-store? What is your favorite memory of a costume you wore as a child?
Anna:  We love Halloween, or for that matter, any holiday.  Our family often makes the newspapers and newsletters because of our excessive holiday spirit.  We have some great outfits that not only will make your Halloween Season festive, but can be worn beyond Halloween.  My favorite costume when was young?  A Hippy – I loved all the bright colors, big hair and peace sign jewelry.  My husband’s… the two-person Chinese dragon (he still can’t find anyone to be the butt).

6.      What tip would you give to a parent dressing a child for fall and how to pick the “right” outfit online?
Anna:  Children like to feel comfortable, no matter what age.  Whether they are one or eight years old – comfort is the key to a successful purchase.  Crab Apple Kids’ pride ourselves in the latest fashions with comfort in mind.  Our rule of thumb is if our children won’t wear it, then neither will our customer’s kids.  One of our favorite new items are jeggings–leggings that look like blue jeans.

7.      What questions do most mommies or daddies ask when buying for their baby online?
James:  Most questions are focused around comfort, size and matching sibling outfits.  There is no point in looking great if they are not comfortable.  Because we all know, an uncomfortable child is not a happy one.

8.      There are so many websites now that sell children’s clothing – If you had one piece of advice for someone trying to break into children’s online retail, what would it be?
James:  Don’t!  Seriously, it is a much more competitive business than we ever anticipated.  It requires a lot of start-up capital and patience.  Children’s clothing is not your typical drop ship business.  In most cases, you are ordering one season in advance of the next.  So you have to make a guesstimate of what you think your customers are going to buy, to avoid having too much or too little inventory.  And then when it finally does arrive, you need pay for it, warehouse it, photograph it, and write copy for it. And then, hopefully, ship it!  Online or not, at the end-of-the-day, both businesses require the same amount of work.

9.      What is the funniest request you have received from an online parent customer?
Anna: 
I can’t specifically think of one that is funny, but I can definitely think of one that is fun.  We recently had a bride call and request two of our Harley-Davidson Biker Jackets.  She shared with us that she was having a wedding with a 50s theme and that her nephews were going to be walking down the aisle in jeans, white t-shirts and our Harley-Davidson Biker Jackets.  How fun is that! 

10.      Why do you love Le Top? What collection or piece from Le Top or Le Top Baby line do you love from the Fall/Holiday 2010 collection?
Anna:  We love Le Top because of the great designs, comfort and value.  The collection we like the best from the Fall/Holiday 2010 line is the Haute Dog Collection.  It’s bright and fun…and what child doesn’t like puppies or dogs! 


Crab Apple Kids
http://www.crabapplekids.com/
847.551.1212
877.327.7533 toll free

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A funny thing happened the other day. A potential vendor came in to our office to discuss his services. He saw all the photos on our walls and realized that our Le Top playwear line was one that his son modeled for back in 2001 (Le Top Wildlife Park collection spring 2002). He later sent me the photo and it happened to be the one I look at everyday while eating my lunch in our break room. What a co-ink-ee-dink!


Spencer now 10 years old (this month) and way too big to model our clothes. He is still a super cutie and also an athlete that loves to play many sports. Though soccer is the sport of the moment, his absolute favorite is baseball. Spencer is not just a one trick pony, as our former model is also a Cub Scout (currently at the rank of Webelo) with the ultimate goal of becoming an Eagle Scout. Go for it Spencer! We know you can do it.

His dad tells me that 5th grade starts soon and “he is very excited about it because it will be his last year before he moves into middle school”. I guess he is looking forward to a year of being a big fish is a small pond. Those were always my favorite years too!

Keep up the good work Spencer and be sure to keep us ‘in the loop’ about your life.

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We’re all busy and we definitely know any parent wants to save money. With school starting, here’s a list of tips to help you shop online and save some money!

SHOP LE TOP’S FALL 2010 COLLECTION HERE
enjoy free ground shipping*

Shop Online. Only.
Avoid the back-to-school mayhem entirely. Schedule time with each of your children to cybershop – most stores will save the contents of your shopping cart for a few days (like Le Top!); then you can go back and revise according to your budget when all the kids are done. Kids also love the special time with you. Let them control the mouse and the clicks when they add to the shopping basket  – they’ll have fun with it!

Get Cash Back
A no-brainer for saving during any big shopping season is to shop through a cash-back service where a credit card can give cash back or mileage for your shopping.

Get “in the loop” & Set Yourself Up For Deals
Most parents know where they’ll do some of their shopping already. Sign up for your preferred retailers e-mail newsletter list, and you’ll be the first to know about sales, spend-and-save offers, and free shipping – sometimes they’ll even throw in a coupon code! Sign up for Le Top by getting “in the loop” and clicking here.

Le Top’s security seal for our online boutique!

Be Careful
Make sure the sites for the online stores you’re using are secure.  Know the privacy policies of each online store before you give them your credit card number.  Look for something in the site’s privacy policy or payments FAQ that talks about what kind of encryption the company uses to protect your information.  SSL (Secure Socket Layer) encryption is the industry standard and ensures that your credit card and personal information are transmitted in a way that no third party can decipher.

Know What You’re Buying
Sometimes the ease of shopping online means that you sacrifice being able to actually see/touch/try on the item.  Look for online stores that have high resolution images of the item, list the fabric content, have care instructions and size charts for their items.  Also keep an eye out for easy return policies.  That way there’s a pretty good chance that when the item arrives at your house, it’s exactly what you expected, but if it isn’t, it’s not a big deal to return.

Le Top keeps all of these shopping tips in mind when upgrading and updating our website with new arrivals and functionality for our Le Top customers and fans.

CHECK OUT THE NEW LE TOP ONLINE BOUTIQUE
AT http://www.letop-usa.com/

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Celebrate Le Top’s online boutique – FREE Shipping*!

Get “in the loop” & receive
updates on the latest arrivals at
Le Top’s online boutique.

Featured…
Peek-A-Boo Pup
Brushed Terry Hooded Jacket

Sit. Stay. Roll over. Cute baby! This tan brushed terry long-sleeve jacket with embroidered puppy face and cotton floppy brown ears hood will keep your baby warm. Elasticized wrists, paw print patch with contrast stitch, and side-hidden


*
Free ground shipping offer is valid through Monday, August 22, 2010, 11:59pm EST on Internet orders shipped via regular shipping (5-10 business days), does not include gift wrap and handling taxes.

 

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FREE Shipping*! 

Celebrate the launch of the Le Top online boutique today!
visit www.letop-usa.com

Featured…
Botanical Garden
Geometric Floral Print Shirt and Solid Pant

Mix it up in this pink geometric print long sleeve top and aqua velour pant set. The peter pan collar, tea green cross-stitch smocking, and ruffled trim make any little girl twirl with delight. Embroidered flowers and side pockets on pant add to this chic and functional outfit. Back snaps on shirt assist dressing.

Get “in the loop” & receive
updates on the latest arrivals at
Le Top’s online boutique.

* Free ground shipping offer is valid through Monday, August 22, 2010, 11:59pm EST on Internet orders shipped via regular shipping (5-10 business days), does not include gift wrap and handling taxes.

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Are you “in the loop”?
Le Top’s online boutique launches next Monday, July 19th!

(Go to “SIGN UP!” on the bottom right of our home page)

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