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Posts Tagged ‘Designs’

…interview with le•top baby designer: Elena Kotchetova

Design sketches by head le•top baby designer MaryKate

Design sketches by head le•top baby designer MaryKate

Whenever I tell people what I do for a living, they always reply, “Wow, that is so cool!” Well, I do work for a great company with an amazingly talented designer, Marykate Fleming, who leads the design team for le•top baby. Sometimes we take for granted being able to say wonderfully bizarre things like, “That blue is 5% too red”, and “I’m thinking of a more shabby-chic-not-so-heavy pink…” or, my signature phrase, “That looks like cake, let’s go with that!” But, after an hour of serious discussion that the turtle looks too “round” or the elephant isn’t “fat” enough, and how getting the elephant weight just right is crucial, I don’t need to be reminded that designing is a very “cool” job. Cool, indeed!

le•top baby Lullaby Lnading (L) and Baby Train from the le•top baby Spring 09 Collection (R)

A few views of Elena's le•top baby favorites: Lullaby Landing, Fall 08 Collection (l) and Baby Train Spring 09 Collection (r)

And here we are, already into the start of a new season (Spring 2010!), and well into the beginning of what is going to be another gorgeous le top baby collection. I’ve met with Marykate to discuss thread colors and the shades of ribbons, as well as other design details. Very exciting! My favorite groups have always been the “Precious Blue” baby boy groups. “Precious Blue” is a color we pretty much invented, and we feature it in our collection every season. I love the clean, fresh and soft look of these groups. My favorites include “Lullaby Landing” from Fall 2008 and “Baby Train” from Spring 2009. Of course, everyone has her favorites. Believe me, there are lots of beautiful groups to chose from!

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ally_descollage

Did you pick this Wags ‘N Whiskers collection as one of your faves in our Favorites Contest?

These two cousins are adorable in le•top’s Wags ‘N Whiskers collection. Puppy dogs for little boys, and cute kittens for little girls. Perfect for siblings, twins, cousins, and more! Get cozy and warm in these hooded plush jackets. Floppy blue ears or little pink ears will make your darlings the cat’s meow! (These jackets are actually warm enough to wear outdoors, but super soft!)

Pants, dresses and overalls are made of soft flannel, paired with luscious knit tops sure to keep them comfortable and warm. Available in sizes 3 months to 6X. Visit our le•top store locator to find a shop near you, or click here for online shopping options.

More from this collection…

wags_collage

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Daisy Dots from the le•top Spring 09 Collection in stores now.

Daisy Dots from the le•top Spring 09 Collection in stores now.

We showed you the very cute dress and bloomer set, which are so adorable, you asked us to show you a few more outfits from this collection! Fun and fashionable, le•top’s Daisy Dots collection reminds us that Spring is just around the corner, and a perfect outfit for Valentine’s Day. Soft washed vertical stripes make a great duo with red and white dots, and the 3-D flowers are a sign of bouquets to come. The red knit is sprinkled with embroidered white dots, and the contrasting mini red dots on white create whimsical ruched accents. Daisy Dots is in stores now, in sizes 3 month to 6x for girls, so use our store locator to find a le•top retailer near you!

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Sarah's instructional signs for the children of our Go-See...or were they for us?!?

Sarah's instructional signs for the children of our Go-See...or were they for us?!?

In preparation for the Go-See we just recently had at le•top, Sarah (one of le•top’s wonderful designers) posted helpful signs all over the office for the throng of child models coming to see us. “Since you’re over the age of 5”, she told us, “You don’t have to comply with these signs.” Sure, on the outside we all are over the age of 5, but we can really be goofy and have so much fun at work, I sometimes wonder! Still, it’s always good to know there is Water in the Kitchen…

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Peekaboo...I see you! Spring Collection ready for shipping to stores now...yes! In the middle of winter!

Peekaboo...I (can barely) see you! Spring Collection getting readied in our warehouse for shipping to stores now. Yes! In the middle of winter!

There is something kind of exciting about the start of the New Year, isn’t there? This week (a short week of course!) I was working on the new collection for Fall 2009. I know – it is very confusing for most people – because right now our new Spring/Summer collections are appearing in stores! We are shipping cute things for spring to our retailers in all parts of the country, and very soon for summer – even though there are snowdrifts and freezing temperatures in many places!  Our warehouse is full of merchandise, but before long, it will all be spread out across the United States – ready for the change of weather that will come in a few short months!

For now – Happy New Year to all!  We are all excited for 2009 – it should be a great year!

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